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The day-to-day operations of TRAF are carried out under the leadership of a five-member management team. In addition to the President & CEO, there is the Senior Vice President & Chief Financial Officer; Chief Investment Officer; Vice President, Legal; and Vice President, Pensions. The current members of management are set out below.

Jeff Norton 2016 cropped JLJeff Norton, B.Sc. (Eng), LLM, CFA, C.Dir.
President & CEO

Jeff is responsible for the overall operations of TRAF, and also works closely with the Board regarding governance matters. Prior to initially joining TRAF in 2005, Jeff was President of Assante Global Advisors Inc., an investment management firm based in Los Angeles, California.

Jeff holds two degrees from the University of Manitoba (Industrial Engineering, 1986, Gold Medalist; Law, 1989, Dean's Honour List), as well as a Master of Laws degree from the London School of Economics. Jeff is also a Chartered Financial Analyst (CFA) charterholder and Chartered Director.

Jeff is actively involved in the community, and currently sits on the Board of the Jewish Foundation of Manitoba and its Investment Committee. He is also a member of the Investment Committee for the Winnipeg Civic Employees' Benefit Program. Within the pension industry, Jeff has served as a director of both the Association of Canadian Pension Management (ACPM) and the Pension Investment Association of Canada.

David Asselstine cropped 2019David Asselstine, CPA, CA.IFA, CFE
Senior Vice President & Chief Financial Officer
Chief Risk Officer

David is responsible for the overall financial operations of TRAF, including budgeting, cash management, financial reporting, pension payroll, and risk management activities. He also leads the Information Services department.

David is a Chartered Accountant (1991), a Certified Fraud Examiner (1996) and a CA-designated specialist in investigative and forensic accounting (2001).

Kaely Zettel resizedKaely Zettel, B.A., LL.B
Vice President, Legal & Corporate Secretary

Kaely is responsible for the plan's legal affairs including the review and negotiation of investment agreements and advising on legal issues arising in the course of administering the plan.

Kaely joined TRAF as Vice President, Legal and Privacy Officer in 2018. Kaely began her career at Pitblado Law where she practiced corporate-commercial law, advising clients on the purchase and sale of businesses and commercial real estate matters. In 2011, Kaely joined Richardson International Limited as Corporate Counsel, providing legal advice on all aspects of Richardson's agri-business operations.

Kaely holds a Bachelor of Arts and a Bachelor of Laws from the University of Manitoba and is a member of the Canadian Bar Association and the Manitoba Bar Association. She currently is a member of the Board of Directors of New Directions for Children, Youth, Adults and Families and serves on the Complaints Investigations Committee for the Chartered Professional Accountants of Manitoba.

Brad Prokop croppedBrad Prokop, FSA, FCIA
Vice President, Pensions

Brad is responsible for the accurate and timely delivery of pension and benefit information to TRAF members. He also oversees member records, employer services, member and employer communications and actuarial services. Prior to joining TRAF, he was a senior actuarial consultant in the retirement practice of Aon Hewitt, consulting to both public and private sector clients on defined benefit plan funding and plan design.

Brad holds two degrees from the University of Manitoba (Bachelor of Science; Bachelor of Commerce (Honours), With Distinction). He is a Fellow of the Canadian Institute of Actuaries (FCIA) and a Fellow of the Society of Actuaries (FSA). He also serves as Chair of the Prairie Regional Council of the Association of Canadian Pension Management (ACPM).

Graeme Hay, CPA, CMA, CFA
Chief Investment Officer

Graeme leads all aspects of TRAF's investment program, including investment strategy, manager selection and monitoring. Prior to TRAF, he was a member of the investment team of Wellington West Asset Management, the internal portfolio management unit of one of Canada's largest independent brokerages. In this role, he carried out fundamental research for the firm's equity portfolios and led the firm's research effort on external investment managers employed across the firm.

Graeme is a Certified Management Accountant (CMA), having earned the Robert Syme Memorial Silver Medal, and is a Chartered Financial Analyst (CFA) charterholder. He is a past president of the CFA Society of Winnipeg and serves on the Board of the Pension Investment Association of Canada (PIAC). He also serves on the Investment Committee of the Manitoba Museum Pension Trust Fund.